When talking about app stores, we immediately tend to think about Google Play and Apple App Store. These major distribution channels provide a big audience potential on a global scale. However, the competition in both platforms creates big challenges to get visibility for apps and developers. Nevertheless, there are a lot of options in the […]
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Apple and Google’s supremacy has been under the global microscope due to antitrust laws. On August 11th, U.S. lawmakers introduced a bipartisan bill—the Open App Markets Act—designed to regulate mobile app stores that boast 50 million or more users, putting the two tech giants in hot water again. Following the wave of overwhelmingly negative sentiment […]
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During the various Covid-19 lockdowns around the globe the app economy skyrocketed, with an increase in time (and money) spent on apps. According to Forbes, games are the industry’s leading category, with a growth of nearly 3 billion downloads and almost $7 billion in spending since the end of 2019. However the pandemic didn’t necessarily […]
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Another big tech battle exploded. A big one—Epic Games vs Apple and Google. But how will this reshape the future of app distribution? Let’s find that out. The Epic Case has been making headlines for more than a year now. At the heart of the legal battle is the power Apple and Google wield over […]
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In recent times and for a while, Google Play Store has been the most used app store by most app developers. This is based on the fact that over 3.5 billion smartphone users in the world, Android has over 74% of the operating system (OS) in the world, according to Statista. Recently, Google Play Store […]
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The online gaming community is increasingly gathering figures in terms of users and revenue. According to Statista, there are over 2.6 billion gamers in the world as of 2020, which implies that one out of three people is a gamer. In a new report released by NewZoo, a total number of 2.7 billion gamers will […]
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The rise in influence of the app market on the world digital economy cannot be swept under the rug. As of 2020, there are over 5 million downloadable mobile apps for Android and Apple’s App Store, according to Statista and over 12 million app developers in the world. If we all agree that Asia as […]
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You’re an Android developer and you’re ready to distribute your app and/or game. Where do you go? The obvious choice would be to go for mainstream app stores, which house millions of apps. Although its user count is ever so high, the competition of other apps and games can make it hard for mobile app developers […]
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It is never easy to develop an app and after all the time and resources that must have been put into its designing and development, it can be quite disheartening to not get enough downloads as expected. That alone is enough to make you give up. However, don’t do it just yet. There are several […]
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