“Our mission is to help app developers succeed in a highly competitive market”, says Ealing NG, Director of Business Development in China. Catappult has expanded its team in China to focus on helping Chinese developers reach vast global audiences and increase revenue. The growth of the Chinese team is part of Catappult’s commitment to providing game […]
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In the mobile gaming industry, as in most industries, every customer – every user – you manage to keep is valuable. Retention in Mobile Games is key. The retention rate, which is the opposite of the churn rate, is the percentage of users that come back to play after the first time they launched your […]
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If you’re wondering how to make a mobile game succeed, you’re exactly where you should be. Find why. In life, you are very much the quality of your relationships. If you want to do great things, you cannot do them alone. You cannot whistle a symphony – you need an orchestra. Sometimes you need an […]
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There’s always been a general problem: gatekeeping, lack of choice. You, as a developer, had an app or a game and wanted to distribute it to reach users. This meant you were in the hands of Google or Apple. This duopoly of stores would be the ultimate decision-maker of your creation’s fate, your hard work. […]
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In today’s blog post we are going to be interviewing Maciej Burno, VP of Business Development at Aptoide and Catappult. We want to understand from his perspective what it takes to Succeed in Alternative App Stores and hear some tips and tricks to success. Let’s head into the Q&A. Q. Tell us a little bit […]
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Apple and Google’s supremacy has been under the global microscope due to antitrust laws. On August 11th, U.S. lawmakers introduced a bipartisan bill—the Open App Markets Act—designed to regulate mobile app stores that boast 50 million or more users, putting the two tech giants in hot water again. Following the wave of overwhelmingly negative sentiment […]
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There’s a lot of buzzwords surrounding big tech at the moment, including things like “monopoly,” “data privacy,” and “anti-competitive practices.” Many of these words seem to be floating around the head of one of the biggest tech giants of all: Google. Though Google’s name has been in the news for things like the current US […]
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During the various Covid-19 lockdowns around the globe the app economy skyrocketed, with an increase in time (and money) spent on apps. According to Forbes, games are the industry’s leading category, with a growth of nearly 3 billion downloads and almost $7 billion in spending since the end of 2019. However the pandemic didn’t necessarily […]
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Another big tech battle exploded. A big one—Epic Games vs Apple and Google. But how will this reshape the future of app distribution? Let’s find that out. The Epic Case has been making headlines for more than a year now. At the heart of the legal battle is the power Apple and Google wield over […]
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What is Catappult? Catappult is an authentic paradise for app developers. This online platform allows developers to not only upload their apps in a safe online space but, with one integration, distribute them throughout the multiple stores in the Catappult community. It’s as easy as that: 1 APK to multiple app stores. No more time-consuming migrations […]
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