In the mobile gaming industry, as in most industries, every customer – every user – you manage to keep is valuable. Retention in Mobile Games is key. The retention rate, which is the opposite of the churn rate, is the percentage of users that come back to play after the first time they launched your […]
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There’s always been a general problem: gatekeeping, lack of choice. You, as a developer, had an app or a game and wanted to distribute it to reach users. This meant you were in the hands of Google or Apple. This duopoly of stores would be the ultimate decision-maker of your creation’s fate, your hard work. […]
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A Catappult Case Study on how the platform helped Lords Mobile increase their revenue and user base IGG’s real-time strategy multiplayer game, Lords Mobile, boasts of more than 270 million gamers worldwide. It even won Google Play’s “Most Competitive Games” and “Android Excellence Game” awards! The big question was then, “how can Catappult further augment […]
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Besides being known for its transparent and immutable qualities — which provides reassurance and safety to all users — Blockchain technology is also acknowledged for giving fair and equal conditions to all those who choose to adopt it, and that is one of the main reasons why businesses, are striving to apply this new technology to different areas. The fact […]
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There is a way you can optimize the distribution of your Android apps, with the plus side of having access to billions of users around the world and not to have to hassle with complex migrations. Introducing Catappult, the world’s first Blockchain app distribution solution. What is Catappult? Developers often struggle to distribute and monetize their […]
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Brazil is one of the countries where the lucrative nature of app development can be well appreciated. The country is the fifth most populous in the world, and according to statistics; they tend to be more glued to their smartphones than the other top countries around the globe. This is because of the increasing number of app ideas that […]
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Let’s start by asking the question: What is an indie app? An application or game that is developed by an independent developer(s) without any external fund from experts usually is called an indie app. Most indie app developers leverage open source tools and software while developing games and applications. But it takes more than having […]
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When compared to getting users to not only install your applications but to also stay active, then building the application is easy. It is often said that when you build it, then the users will come. How untrue a statement. There is no gainsaying; it is real work to get users to use your application. […]
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When it comes to publishing apps, Android developers may face challenges that can affect their income. Often such struggles depend on the size of the budget, resources they have, the goals of their product… and the list goes on. With that in mind, and after speaking with developers who have joined or worked with Catappult, we […]
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It is never easy to develop an app and after all the time and resources that must have been put into its designing and development, it can be quite disheartening to not get enough downloads as expected. That alone is enough to make you give up. However, don’t do it just yet. There are several […]
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